Using Christmas Cards to Increase Sales

If I could could tell you a way to increase your sales by 20 % and it would only take you about 2 minutes per customer...would you do it?  Of course I am hoping the answer is Yes!

I am about to let you in on a secret that I have been using for years to increase my sales and referrals exponentially….Christmas Cards!  Everyone loves to open up a beautiful Christmas card.  They display it..others see it…they embrace it in their homes.  I’m not talking emailed or pre-printed Cards…I am talking about the ones from years ago that we actually wrote out with a nice Christmas message.

Here’s my secret…

  • Closing the Deal: After I close each deal, sale or networking meeting I always grab a Christmas Card.  (a box of them I keep next to my desk)  I hand write, hand address and I put a personalized message in it.  When I’m done I put them in another box with all the others.
  • Call Them to Action: Give them a reason to contact you.   Make sure you add something to each mailing that offers them a sale…a special creative.   After all you want them to call,  to buy more, to do more business with you…right?  Close the sale with the card!
  • Mail Them!: I mail my Christmas cards no later then the 2nd week of December every year.  This allows the card to arrive at their destination in perfect time for Christmas.
  • Start in January or Right Now: I have found that the best time to get very nice discounted cards is in January.  But you can start anytime.!

I know this seems like a little bit of work, but stop and think…is my competitor doing this?…is anyone doing this?….probably not.  They are likely only doing the latest, greatest, easiest thing.  The truth is  is that everyone wants to feel special…give that to your customers.

This simply strategy has dramatically increased my sales in every business I have ever been involved with.

Till next time



Being Open to the Power of Creativity

We must be open to the power of Creativity, not just in our professional lives but in our daily lives. A are few things that will help us to open up to the process are:

  • Love what you DO: Gain a passion for the things around you both professionally and personally.
  • Say YES to new things: Baby steps here! I am not suggesting that someone go out and do something crazy but be open to new things. Try a new food…run a race…learn a new language or eat ice cream for dinner tonight.
  • Daily Journal: I have been doing this for years. Some of my ideas have been crazy but some of my best ideas are in those pages.

One last thought to leave you with today is….Those of us that succeed are usually doing things that nobody has yet done or has not yet thought about…..

Till next time,




Welcome to Creative Selling Insights. As I begin this journey I have given a lot of thought on what direction we will travel. I want to to share Creative Ideas to ultimately increase your sales but do it using fun and new (and some oldie but goodies) ideas to implement into your business. I not only want to help increase your bottom line but to broaden your mind…expand your thinking…build your confidence and have the ability to always seek and want to try and explore new ideas in both life and business.

I am a mom of 3 amazing teenage boys and I have several successful businesses, both online and  offline. I am also a classical musician and an artist. I have always had a need to have a Creative outlet in life and business.  Many people that know me very well have said why do I need to do everything just a little different. I have found that this is what makes my life and businesses successful. Always pushing the envelope just a little bit more…trying something new…wanting things to be fun and interesting for myself and the people around me.